Bill Belichick-Jordon Hudson relationship timeline: From 2021 airplane meet to UNC Chapel Hill, complete dating history explored

UNC coach Bill Belichick went public with his relationship with Jordon Hudson in 2024. Since then, their relationship has been in the spotlight.

The age difference between Belichick, 73, and his partner, 24, has been a topic of discussion among fans and analysts.

Here’s a full look at how their relationship began and how it has evolved through 2025.

Bill Belichick and Jordon Hudson met on a flight

Bill Belichick and Jordon Hudson met on a flight from Boston to Florida four years ago, when the former Patriots coach was in the midst of a drawn-out breakup with his former partner, Linda Holliday.

Hudson, then a 20-year-old sophomore and cheerleader at Bridgewater State University, caught Belichick’s attention with a philosophy textbook titled “Deductive Logic.” They struck up a conversation, and Belichick signed the book. The two exchanged numbers, and the relationship began to take root.

Sports journalist Pablo Torre reported in May that Hudson had been around the New England Patriots facility as early as November 2021, while Belichick was still coaching there.

To support the claim, he shared a zoomed-in image from a stadium fan cam showing someone who appeared to be Hudson wearing the same outfit as in a photo from her Facebook account taken that day with two other individuals.

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Reports of sightings together emerged in 2022

Although not confirmed publicly at the time, several reports suggested Belichick and Hudson started dating in 2022. Despite sightings and speculation, there was no official acknowledgement of the relationship.

In January 2023, the couple was seen in New Orleans, though Hudson’s identity at the time was still unknown. They were seen together again in August 2023.

Jordan Hudson and Bill Belichick. NCAA Football: Notre Dame at Navy - Source: Imagn

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Relationship confirmed in 2024

TMZ reported that Belichick was dating Hudson after months of speculation.

In September 2024, Hudson posted a picture of Belichick petting a goat on Instagram to welcome him to the platform. It was their first public post together.

"This is my formal petition for @BillBelichick to change his handle to @ BillyGoat !! 🐐 Welcome to the ‘Gram, Billy!!!!" she had written.

Bill Belichick and Jordon Hudson made their red carpet debut as a couple at the American Museum of Natural History Gala in New York City on Dec. 5. This was their first major public appearance together.

Belichick was then hired as the coach at the University of North Carolina at Chapel Hill a week later.

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2025 began with scrutiny surrounding Jordon Hudson’s involvement in Bill Belichick’s professional affairs

Although Jordon Hudson does not hold an official role with UNC, she has been acting as a sort of public liaison for Bill Belichick. She has reportedly been copied on all of Belichick’s emails and often acts as his personal assistant and PR advisor.

The criticism surrounding her presence in his professional affairs began in April when she interrupted a “CBS Mornings” interview promoting Belichick’s memoir, “The Art of Winning: Lessons from My Life in Football.” When asked how the couple met, Hudson interjected, saying they were not going to talk about that, and suggested the interview stay focused on the book.

On May 9, Pablo Torre reported that Hudson had been banned from UNC’s football facilities by the athletic department officials. According to Torre, she was no longer allowed inside the football building or on the field.

However, UNC refuted the claim. In a statement, the university clarified that while Hudson is not a university or athletics employee, she is still welcome at football facilities. The speculation likely stemmed from her noticeable involvement during UNC’s “Practice Like a Pro” event in April, where she was seen interacting with staff and players on the sidelines.

In an interview with Michael Strahan in May, Belichick heaped praise on Hudson:

“She’s been terrific through the whole process. She’s been very helpful to me. She does the business things that don’t relate to North Carolina that come up in my life so I can concentrate in football, and that’s what I want to do.

"I acknowledged her in the book, she was very helpful in the tribute pages, and giving a perspective of the book from a business side. Sometimes, I get a little football technical, so she did a good job of keeping me on balance there."

Jordan Hudson. NCAA Football: North Carolina-Bill Belichick Press Conference - Source: Imagn

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May 2025 ended with engagement rumors

There were several telling signs in May that Bill Belichick and Jordon Hudson had gotten engaged. Hudson was seen at Raleigh-Durham International Airport in North Carolina wearing what appeared to be a ring on her left finger.

TMZ reported it was difficult to confirm the ring was a diamond engagement ring shortly after The Athletic reported that Hudson had told at least one person she and Belichick were engaged.

Belichick also made a subtle yet symbolic change to his boat’s name. Previously called VIII Rings, referring to his eight Super Bowl titles, it was updated to I + VIII Rings.

There has been no confirmation of their engagement.

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Jordon Hudson, Bill Belichick's response to ongoing criticism in August

Hudson and Belichick had what appeared to be an ironic reply to public scrutiny, particularly over their age gap.

On Aug. 25, TCE Rights Management, a company owned by Belichick and reportedly managed by Hudson, filed a trademark application for the phrase “Gold Digger.” According to public filings, the trademark would cover items like jewelry and keychains.

The filing is pending review and awaiting assignment to a trademark examiner.